Lisa Partington
Social Media Manager // Coca-Cola South Africa Brands
RESUME
Professional
info
My work experience has been some what of a journey that has lead me along many different paths. It has helped me grow into an eclectic person and become a well rounded individual. I look at myself as a value adder and a self starter who loves a challenge.
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My drive to succeed in everything I do along with my technical capabilities to problem solve make me a great addition to any project. I am critical yet accepting, fun but firm. I am always looking to learn, explore and meet new people.

Languages
English & Afrikaans
Work
experience
AQUA ONLINE March 2014 - Present
Social Media Manager and Social Media Content Manager
Creating content plans in line with a brand’s social media strategy and tonality
Social Media copy writing
Writing content that is suitable for various social media platforms
Social strategy
Liaising with client and addressing key queries around social media
Driving engagement and conversations with the community and ultimately establishing brand loyalty
Identifying tactical and relevant opportunities to engage with the community
Working closely with the Analytics team to drive positive sentiment and optimize on content
opportunities
Executing and optimizing content during campaigns to ensure momentum and optimal visibility
Compiling weekly / monthly social media platform reports and campaign reports
Live tweeting from events
Keeping up-to-date with the latest trends within the digital and social media landscape
Inputting into campaign ideas and creative brainstorming sessions
My Brands for the Coca-Cola Company South Africa:
Powerade
Fanta
Coke
Sprite
Fuze Tea
Vitamin Water
Play Energy Drin
Line Manager: Elena Protulis - Elenap@aquaonline.com
Partington Law November 2013 - Present
Client liaison and administrator
Partington Law acts as the VAT representative for foreign companies that do business in South Africa. We are the middle man between the companies, SARS and the audit firms.
ADSAT Corporate Communication July 2013 - February 2014
Production Engineer and Account Manager
Account Manager- I am helped manage the process of getting a “store sound” to Builders Warehouse locations across Africa. I managed the roll out of music devices across SA and Africa. I was also account manager for the Nandos International Store Sound - "Afro Luso"
Traffic Manager – Co-ordinate between producers and sound engineers. Booking voice artists and studio time whilst managing deadlines.
Sound Engineer – working with on-air content, producing adverts, inserts and jingles and editing interviews for playback.
As Producer – Produce Staff Shows. Conceptualize show content and features and then produce those features and corresponding jingles, bed music and stings. Produce station concepts for potential clients. Involved research, production, features, jingles, stings.
Streaming - I also head up the Nandos Afro Luso music streaming project. This project allows for the same music style and message to be live streamed internationally to all outlets. Monitoring and creation is done remotely on an online platform. I also managed the roll out of the devices internationally and traveled to the Netherlands to meet suppliers and manage the relationship.
Project Leader - Builders Super Store Radio. Implemented the sound for the MassMart venture “Builders Super Stores” in rural South African towns.
Digital Signage – Adding, removing and scheduling assets to players across the country.
Voice over artist- I have recorded commercials for brands such Dettol, DisChem, Pick n Pay and Blitz
Matrix Corporate & Theatre Sound Aug 2011 - June 2013
Junior sound engineer and technician.
Mix engineer for monitors and FOH for bands, corporate shows and theatre. Client Liaison on the technical side for big events. Assistant to senior sound designer on theatre productions.
Gorsuch LTD Colorado USA Dec 2010 - April 2011
Sales and brand ambassador for high end US clothing, ski and lifestyle store. www.gorsuchltd.com
The Lodge at Vail Dec 2010 - April 2011
Food and beverage waitress for five star international hotel chain.
Education
University of Cape Town Oct 2013 - May 2014
Social Media Studies
Modules covered in course:
Facebook marketing and community management
Copy Writing
Twitter, LinkedIn and Google+ for business
Pinterest and Social Bookmarking
Multimedia and Mobile
Blogging
Online Reputation Management, consumer insights and measurements Strategy and marketing integration
The use of various ORM dashboards
Analytics tools
University of Cape Town Jan 2007 - Dec 2009
BA Advanced Media Studies
Courses taken during under graduate program:
English Literature
South African Literature
Philosophy
Advanced Media Studies
Media in South Africa
International Media
Film Studies
Advertising
Branding
Photo Journalism
Cape Audio College Jan 2010 - Dec 2010
Post Graduate Diploma in Audio Engineering
Hyde Park High School 2002 - 2006 (IEB)
Subjects:
Maths SG
Biology HG
Art HG
English HG
Afrikaans HG
Technical Drawing HG
I. R Griffiths Primary School 1995 - 2001